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Sanrio Designer Reveals Why Hello Kitty's U.S. Popularity Failed to Match Another Kawaii Mascot Character
The Sanrio designer behind My Melody and Kuromi reveals that the latter's iconic pink hood played a key role in her ranking ...
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Did you know Hello Kitty is actually NOT a cat? Plus, more fun facts for her 50th birthday
Hello Kitty, the beloved cartoon character that's brought smiles to kids and adults around the world for generations, is celebrating her 50th anniversary this year. The Japanese company Sanrio ...
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Why was Hello Kitty successful? Marketing professor explains the success story
Hosani said that the reason why characters such as Hello Kitty and Mickey Mouse are popular among children and adults alike is because of the deep-rooted enthusiasm for ' anthropomorphization ...