More Microsoft Ad Exchange Tidbits According to Peter Kafka on All Things D, in a couple of weeks, Microsoft may be ready to start testing with many of the demand-side platforms that are likely ...

DoubleClick Inc., a newly acquired Google property that is the leading online display ad technology provider, is integrating its mobile advertising delivery system with leading mobile ad networks to ...

"With DoubleClick, Google now has the leading display ad platform, which will enable us to rapidly bring to market advances in technology and infrastructure that will dramatically improve the ...