Sources say most of Accenture's 40-plus ad businesses will drop their names and become Accenture Interactive-branded offices. Accenture wants to simplify its brand and increase its share of the ...

David Droga, the CEO and creative chairman of that which just yesterday was known as Accenture Interactive and is now Accenture Song, knows a thing or two about keeping brands relevant. He’s ...

Dive Brief: Accenture Interactive appointed Neil Heymann as its first global chief creative officer (CCO), according to news shared in an email with Marketing Dive. Joining the marketing services unit ...

Accenture and StudioLAB collaborated to design, build and install a prototype of an interactive movie poster in 2017 for Disney’s live-action “Dumbo” premiere.

Accenture Interactive is ranked the world’s largest digital agency in the latest Ad Age Agency Report, for the third year in a row, and was named a 2019 Most Innovative Company in Advertising by ...

Marketing and eCommerce firm Acquity Group Ltd. has been acquired by Accenture, an international consulting firm, for $316 million. The deal is contingent on approval from Acquity shareholders. This ...

Accenture Interactive is on a talent tear: Nick Law, until recently Apple’s VP of marcom integration, along with Droga's 5 Global CEO Sarah Thompson, are stepping into key leadership roles.

In 2019, Droga sold Droga5 to Accenture Song (formerly Accenture Interactive). The agency has offices in New York City, London, Dublin, Tokyo, and São Paulo.