Tiger Woods may have to change the logo of his apparel company, Sun Day Red, after the Louisiana-based company Tigeraire rejected their trademark filing. Tigeraire started by creating cooler and ...

Rumblings of the partnership accelerated in January when golf Twitter discovered a trademark filed by TaylorMade in December, revealing the abstract tiger logo and Sunday Red name. When Woods ...

The logo for the new brand ... When Abeles told Woods that each stripe on the abstract Tiger represented one of his 15 Major victories, Woods replied with, "Well, what are we gonna do when ...

The logo for Sun Day Red features an abstract tiger, made up of 15 stripes, the number of majors he has won. "Every single tournament I've played as a professional I've worn red. It's just become ...