The merch truck opens at 2 p.m., but Good Day reporter JC Fernandez got a VIP preview thanks to TikTok sensation and Beyoncé merch expert Matt Rees. He broke down some of the most in-demand items ...

In a high-volume merch business, if the merch workers gets their base rate, plus the cash tips — which aren’t insignificant — and the credit card tips, they’re walking away with $1,200 to ...

In 2024, Chappell Roan was criticized on social media for selling a $40 T-shirt in her tour-merch selection, but as a sign near her merch booth explained, the shirt’s price was a reflection of ...